Interesting link to an article in the Times of India discussing plans for small tea growers to develop their own brand. I’d never heard of the “Confederation of Indian Small Tea Growers’ Association” (Cista) until I read this article. Instead of selling their tea unprocessed, members would process their leaves in their own factories, under their own branding. The initiative fosters motivation, and self help classes are offered to understand the finer practicalities of this new undertaking. It’s an interesting concept and I need to do more research into this.
http://timesofindia.indiatimes.com/city/guwahati/Small-tea-growers-to-create-own-brand/articleshow/12368715.cms